Greater Realty REBRANDS!

In the dynamic world of real estate, change is not just inevitable; it is essential for growth and progress. Greater Realty, a trusted name in Central Wisconsin’s real estate market, is embracing this change with an exciting rebranding initiative. As of June 1, 2024, the company will transition from its franchisee status with EXIT Realty to its original and proud identity as Greater Realty.

Lana and Glenn Mohs had a successful real estate business and team at a large brokerage when they decided to establish Greater Realty, LLC in 2014. Their partnership with EXIT Realty brought valuable experience and national recognition, but as the market and the needs of clients evolved, it became clear that a return to their roots would better serve the communities that they wanted to serve. By shedding the franchise identity, Greater Realty aims to provide more personalized and flexible services, free from the constraints of a larger corporate structure, in your community.

Despite the name change, the core values and dedication to exceptional service that Greater Realty is known for remain unchanged. Clients will continue to benefit from the same great agents and brokers who have been the backbone of the company's success. The rebranding will not impact the marketing or sale of current properties, ensuring a seamless transition for all clients.

While the logo and branding materials will change, the commitment to client satisfaction remains steadfast. Clients can expect to see the new Greater Realty signs, name tags, and business cards, symbolizing a fresh start and renewed dedication.

Lana and Glenn Mohs, the driving forces behind Greater Realty, express their excitement for this new chapter. Lana says “It is our dream to build Greater Realty into a brokerage that serves all of Wisconsin.” Glenn states “I look forward to our dream of having Greater Realty agents all over Wisconsin in their local communities. This vision reflects our commitment to extend our exceptional service and community-focused approach throughout the entire state.”

The rebranding of Greater Realty is more than just a change of name; it’s a commitment to providing superior real estate services tailored to the unique needs of Wisconsin’s communities. As the company looks forward to the future, it remains dedicated to its mission of helping clients find their dream homes with the highest level of service and integrity. Greater Realty - Where you can expect Greatness.